SCG

intern Phoebe Janisch

What I Learned Being an Intern at an Integrated Marketing Agency

Having the word “expert” next to your name in a leadership bio is no easy feat. Many claim it, but few actually live it. And as industry writers, we know that it takes a lot of planning, eyes, edits and rewrites before we can consider a project “complete” (and take notice the air quotes around the word “complete”) and deliver it with confidence.

Strother Communications Group 26th Anniversary – SCGPR

SCG Turns 26

26 years is a curious milestone. Is this the start of another 25-year run, or just another year of evidence that what worked for the first 25 years still works? The Secret to Success If you want to know the secret to staying in business for 26 years, it is important to understand there is…

Punching Above Our Weight Class: How We Solve and Simplify Better Than Others

At Strother Communications Group, our unifying goal is a high level of quality and polish and has been for 26 years. Every detail counts for our clients and reflects on the agency. When our advisory board offered to lead an offsite meeting to provide fresh perspective on how to take the agency to an even…

SCG Sparks Accumold Company Culture with Eye-Catching Wall Graphics

SCG’s creative director Trevor Nolte recently supervised the installation of striking, large-scale wall graphics in Ankeny, Iowa for our client Accumold. This was a major milestone in an internal communications and corporate values program we’ve been working on with Accumold leadership for the past year. Accumold contacted SCG more than a year ago to help…

Strother Communications Group won 3 MN PRSA Classics Awards

SCG Takes Homes Three Minnesota PRSA Classics Awards

Each year, the Minnesota PRSA (Public Relations Society of America) recognizes the best work in public relations, marketing, branding, communications, social media and more at its annual Classics Awards. Recently, Strother Communications Group was honored with three Classics – and our first-ever nomination for the prestigious “Best in Show” award. With our client partners, SCG…

Why I’m Excited to Join SCG

Hello, SCG blog readers! I’m Kate, the new senior content strategist. This is the second agency I’ve worked for, and I have to tell you that one of the best parts of this career is the breadth of knowledge I’ve picked up from learning about clients’ industries. So I’ve had a great time the past…

The Collaborative Web Design Process That Created Our New Website

Welcome to the new SCGPR.com. We think it looks great, and we’re proud that it was developed completely in-house through a detailed planning and development process that drew on all our agency’s capabilities. At Strother Communications Group (SCG), we have a collaborative, multi-disciplinary approach to marketing, communications, web design and public relations. We’ve believe that…

SCG's Owl - Professor Plum

Is 2018 the Year of Purple?

Each year the Pantone Color Institute selects its color of the year – the hue that will define the next 12 months. In 2018, that color is “Ultra Violet,” a vivid shade of purple, which also happens to be one of our agency’s colors – and one with deep roots in Minnesota. SCG scholarly owl mascot Professor Plum is…

SCG Named as a Top PR Firm in Minneapolis St. Paul Business Journal

Look what we got in the mail! We recently received this sharp-looking trophy and it’s now displayed in our entryway. Strother Communications Group is honored to be listed as one of Minneapolis/St. Paul Business Journal’s top PR firms. Each year, the Business Journal ranks the top PR firms in Minneapolis and the greater Twin Cities…

Using A Laptop

How SCG Integrated Web Design, Branding & Marketing Created the New RateLinx.com

Our client RateLinx is a world leader in the logistics technology industry. Recently, we developed a new website for the company that reflects its innovative approach to logistics and transportation management. This was a special project for us. We have developed a close relationship with RateLinx built on trust and collaboration. Since RateLinx first engaged…