SCG

Strother Communications Group 26th Anniversary – SCGPR

SCG Turns 26

26 years is a curious milestone. Is this the start of another 25-year run, or just another year of evidence that what worked for the first 25 years still works? The Secret to Success If you want to know the secret to staying in business for 26 years, it is important to understand there is…

Punching Above Our Weight Class: How We Solve and Simplify Better Than Others

At Strother Communications Group, our unifying goal is a high level of quality and polish and has been for 26 years. Every detail counts for our clients and reflects on the agency. When our advisory board offered to lead an offsite meeting to provide fresh perspective on how to take the agency to an even…

Why I’m Excited to Join SCG

Hello, SCG blog readers! I’m Kate, the new senior content strategist. This is the second agency I’ve worked for, and I have to tell you that one of the best parts of this career is the breadth of knowledge I’ve picked up from learning about clients’ industries. So I’ve had a great time the past…

SCG's Owl - Professor Plum

Is 2018 the Year of Purple?

Each year the Pantone Color Institute selects its color of the year – the hue that will define the next 12 months. In 2018, that color is “Ultra Violet,” a vivid shade of purple, which also happens to be one of our agency’s colors – and one with deep roots in Minnesota. SCG scholarly owl mascot Professor Plum is…

SCG Named as a Top PR Firm in Minneapolis St. Paul Business Journal

Look what we got in the mail! We recently received this sharp-looking trophy and it’s now displayed in our entryway. Strother Communications Group is honored to be listed as one of Minneapolis/St. Paul Business Journal’s top PR firms. Each year, the Business Journal ranks the top PR firms in Minneapolis and the greater Twin Cities…

Using A Laptop

How SCG Integrated Web Design, Branding & Marketing Created the New RateLinx.com

Our client RateLinx is a world leader in the logistics technology industry. Recently, we developed a new website for the company that reflects its innovative approach to logistics and transportation management. This was a special project for us. We have developed a close relationship with RateLinx built on trust and collaboration. Since RateLinx first engaged…

Purple FTW! Podcast

SCG’s Logan and Matt Talk Vikings (and Marketing) on Purple FTW! Podcast

Strother Communications Group is a proud sponsor of the Purple FTW podcast. This week, my colleague Logan Lafferty and I stopped by to talk about the Minnesota Vikings with host Andy Carlson. Purple FTW is one of the fastest-growing Vikings podcasts, thanks to Andy’s conversational, freewheeling style that has resonated with local fans to the tune…

SCG Signs on as Sponsor of Purple FTW Vikings Podcast

As training camp ends and football season approaches, Strother Communications Group is excited to announce our new partnership with the popular Vikings podcast Purple FTW, hosted by local sports media personality Andy Carlson. For the rest of this season, Andy will be creating his podcast from the newly named Strother Communications Group Studio and providing…

Foshay Tower, Campbell Mithun, Minneapolis looking up

Celebrating 25 Years of Creating Meaningful Work and Results

It’s official. Strother Communications Group is 25. We are now among the 7% of all American businesses that made it to a quarter of a century. May 7, 1992 is our official start date, but the company really began sometime in late November of 1991. I simply didn’t get around to filing the articles of…

award and bootleg beverage

A New Minnesota Classic Takes Home a MN PRSA Classics Award

Last Thursday SCG celebrated in style with the rest of the Minnesota public relations community at the 2017 MN PRSA Classics Awards banquet. The event recognizes the best public relations and branding work conducted during the prior year by the very talented and competitive communications industry here in the Twin Cities. There are two categories…