SCG Signs on as Sponsor of Purple FTW Vikings Podcast

As training camp ends and football season approaches, Strother Communications Group is excited to announce our new partnership with the popular Vikings podcast Purple FTW, hosted by local sports media personality Andy Carlson. For the rest of this season, Andy will be creating his podcast from the newly named Strother Communications Group Studio and providing his listeners with information about our integrated digital marketing and communications services.

Since its first episode in 2015, Andy has grown Purple FTW into an irreverent and informative look into the Minnesota Vikings. The podcast has grown so popular that it recently celebrated its one millionth download – a testament to the rabid fanbase Andy has grown over the past few seasons. To give you a better taste of Purple FTW’s unique approach to covering the Vikings here’s Andy in his own words:

“There comes a time when, in the course of an NFL season, it becomes necessary to ridicule the team that has made a habit of breaking your heart. Most people just complain to their friends and family, Andy Carlson started a podcast. Not a journalist or a reporter, Andy is just a guy with a microphone who likes to talk about the pain and pleasure that is the Minnesota Vikings. Started late in the 2013 season, Purple FTW has grown over the last few years to become a daily podcast during the NFL season. A combination of interviews, studio shows, and intentionally bad photoshopping, Purple FTW has carved a niche in the Minnesota sports podcast scene as the flagship podcast of the Carlson Digital Joint family.”

We’re excited to join some other thriving Twin Cities business, including the Blue Door Pub and Indeed Brewing, as sponsors of Purple FTW. At SCG, we’re big supporters of Minnesota sports, and have always shared a special bond with the Vikings. First, we both love the color purple. And we’ve been able to follow the building of U.S. Bank Stadium from our perch atop the Campbell Mithun Tower in downtown Minneapolis.

If you’re a Purple FTW listener who’s new to our site, you can read more about our unique approach to brand marketing, website development and public relations services. Or, send our CEO Patrick Strother an email – he’d love to talk to you about how we can help your business grow.

You can listen and subscribe to Purple FTW on the official website, iTunes, 1500 ESPN or the PodcastOne network. We’re also co-sponsoring Andy’s other podcast Bull with Andy Carlson, a freewheeling show that covers sports, comedy, pop culture and happenings around Minnesota.

Image Source: Darb02Own work, CC BY-SA 4.0, Link

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Matt Helgeson

Matt draws on his years as a journalist to create expertly targeted approaches – and brings them to life with clear and concise copy designed to capture the imagination of audiences. As a senior editor at Game Informer, the world’s largest video game magazine and website […]


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